Friday, July 09, 2010


Everybody seems to hate LeBron James today. Everyone in New York, everyone in Chicago, in Boston, and especially in Ohio. And we all dislike ESPN. ESPN have been called "enablers" for their non-stop Favresque LeBron James coverage.

Miami was the right choice for LeBron. Sorry, Cleveland, but it's true. Here's why.

#1: Best chance to win a title

#2: Minimal pressure from fanbase (compared with NY, for example). If you lose in Miami, the fans just go to the beach.

#3: Would you rather spend your winters in northern Ohio or southern Florida? Seriously, this could matter.

#4: Did he seem that happy with the Cleveland organization? I'm just going to venture a guess that he wasn't.

He's an absolute toolbox for announcing his decision on an inane one hour special on ESPN. But you watched it, didn't you? So did I. Not the whole thing, but the important parts. It seems kind of weird to criticize a TV network for programming something millions of people watched. And to be fair to LeBron, it's not like he's the first narcissist athlete who thought the world revolved around him. Athletes are obsessed with themselves, just like all of us. Only their obsession is reciprocated. Athletes have reality TV shows, and their tweets are studied by millions.

People knew LeBron would pick Miami because somebody went out of their way to discover that he'd rented a place in south Florida to celebrate. Then millions of people read that. We can be disgusted at how much LeBron James loves LeBron James, but we're the ones who have enabled that.

ESPN doesn't put things on TV if people won't watch (see: NHL). And we all watched. And LeBron Heat jerseys will sell like crack, and not just in Florida. All the schmucks outside Ohio who have worn LeBron jerseys will now switch colors.

I do indeed hate LeBron James. I've always disliked him. But I also watched that first nationally televised game he played in high school. I watched part of his show last night. I have helped make him the egomaniac monster that he is today. And so have you.

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