On July 25th, the favorite son of the Fenway Sports Management family will play at Fenway Park. English soccer team Liverpool FC will play an exhibition game against AS Roma of Italy.
The match will be part of Liverpool's pre-season tour of the United States. No further dates have been announced, but the team will use Boston as a base throughout their American expedition. They'll be training at Harvard.
This isn't surprising news at all. Fenway has already hosted a match between Scotland's Celtic FC and Portugal's Sporting Lisbon. And we all know that Liverpool is the new favorite son of Fenway Sports Management.
The game is an opportunity to pocket a few Dollars/Pounds/Euros, promote Liverpool FC's brand in America, and promote the Fenway brand in Europe.
AS Roma is a clever choice for an opponent too. They're a reasonably popular team in the States, but they won't overshadow Liverpool who are much more popular. It's sort of like the Red Sox going to another country and playing the San Francisco Giants. Both teams are well-known and have good fanbases, but the Sox' is much larger. If Liverpool were playing Barcelona or Inter Milan, then they'd be the second-billed attraction. But with Roma, they are the main event.